Ochrana osobních údajů

1. Information We Collect

1.1 Personal Information

We may collect several types of information from and about users of our website, including:

• Contact information (such as name, email address, mailing address, and phone number)
• Account information (such as username and password)
• Transaction information (such as payment details, purchase history, and shipping information)
• Profile information (such as preferences, product interests, and demographic information)
• Communications (such as customer service inquiries and survey responses)

1.2 Usage Information

We may automatically collect certain information about your equipment, browsing actions, and patterns when you interact with our website, including:

• Log information (such as IP address, browser type, operating system, referring pages, and access times)
• Device information (such as device identifiers, location information, and mobile network information)
• Usage data (such as traffic data, communication data, and the resources that you access and use on the website)
• Cookies and similar technologies (as described in our Cookie Policy)

2. How We Collect Information

2.1 Direct Collection

We collect information directly from you when you:

• Register for an account
• Place an order
• Subscribe to a newsletter
• Fill out a form
• Participate in a survey or promotion
• Contact customer service

2.2 Automatic Collection

As you interact with our website, we use automatic data collection technologies to collect certain information about your equipment, browsing actions, and patterns. These technologies may include:

• Cookies (for more information, see our Cookie Policy)
• Web beacons, pixel tags, and other similar technologies
• Logging technologies
• Google Analytics and other third-party analytics services

2.3 Information from Third Parties

We may also collect information about you from third parties, including:

• Business partners
• Subcontractors in technical, payment, and delivery services
• Advertising networks
• Analytics providers
• Search information providers

3. How We Use Your Information

We use the information we collect for various purposes, including to:

• Provide, maintain, and improve our website and services
• Process transactions and send related information, including confirmations and invoices
• Send administrative information, such as updates to our terms, conditions, and policies
• Respond to your comments, questions, and requests
• Communicate with you about products, services, offers, promotions, and events
• Monitor and analyze trends, usage, and activities in connection with our website
• Detect, prevent, and address technical issues, fraud, or other illegal activities
• Personalize your experience on our website
• Comply with legal obligations

4. Legal Basis for Processing

We process your personal information on the following legal bases:

• Performance of a contract: when processing is necessary for the performance of a contract to which you are a party or to take steps at your request before entering into a contract.
• Legitimate interests: when processing is necessary for our legitimate interests or those of a third party, except where such interests are overridden by your interests or fundamental rights and freedoms.
• Compliance with a legal obligation: when processing is necessary for compliance with a legal obligation to which we are subject.
• Consent: when you have given consent to the processing of your personal data for one or more specific purposes.

5. Information Sharing and Disclosure

We may share your personal information with the following categories of recipients:

• Service providers: We engage third-party service providers to perform functions on our behalf, such as hosting, data analysis, payment processing, and customer service.
• Business partners: We may share your information with our business partners to offer you certain products, services, or promotions.
• Legal authorities: We may disclose your information if required to do so by law or in response to valid requests by public authorities.
• Corporate transactions: In the event of a merger, acquisition, or sale of all or a portion of our assets, your information may be transferred as part of that transaction.

We do not sell your personal information to third parties.

6. Data Retention

We will retain your personal information only for as long as necessary to fulfill the purposes for which it was collected, including for the purposes of satisfying any legal, accounting, or reporting requirements.

To determine the appropriate retention period for personal data, we consider:

• The amount, nature, and sensitivity of the personal data
• The potential risk of harm from unauthorized use or disclosure
• The purposes for which we process the personal data
• Whether we can achieve those purposes through other means
• The applicable legal requirements

7. Data Security

We have implemented appropriate technical and organizational measures to protect your personal information from accidental loss, unauthorized access, use, alteration, and disclosure.

These measures include:

• Encryption of sensitive data
• Secure network configurations
• Access controls and authentication procedures
• Regular security assessments and audits
• Employee training on data security and privacy

However, no method of transmission over the Internet or method of electronic storage is 100% secure. Therefore, while we strive to use commercially acceptable means to protect your personal information, we cannot guarantee its absolute security.

8. Your Rights

Depending on your location and applicable laws, you may have the following rights regarding your personal information:

• Access: You have the right to request access to your personal information.
• Rectification: You have the right to request that we correct any inaccurate or incomplete personal information we hold about you.
• Erasure: You have the right to request that we delete your personal information in certain circumstances.
• Restriction: You have the right to request that we restrict the processing of your personal information in certain circumstances.
• Data portability: You have the right to request that we transfer your personal information to another organization or directly to you in a structured, commonly used, and machine-readable format.
• Objection: You have the right to object to the processing of your personal information in certain circumstances.
• Withdraw consent: Where we rely on your consent to process your personal information, you have the right to withdraw that consent at any time.

To exercise these rights, please contact us using the information provided in the "Contact Us" section below.

9. International Data Transfers

Your personal information may be transferred to, and processed in, countries other than the country in which you are resident. These countries may have data protection laws that are different from the laws of your country.

When we transfer your personal information to other countries, we will take appropriate safeguards to ensure that your personal information receives an adequate level of protection in the countries to which it is transferred.

10. Children's Privacy

Our website and services are not directed to children under the age of 16. We do not knowingly collect personal information from children under 16. If you are a parent or guardian and believe that your child has provided us with personal information, please contact us, and we will take steps to delete such information.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. We will post the updated Privacy Policy on our website and update the "Last updated" date at the top of this Privacy Policy.

We encourage you to review this Privacy Policy periodically to stay informed about our information practices.

12. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact us at: